Case Study of an Ecommerce Sports Product Brand Growth
Organic Traffic Growth
Social Following Growth
Increase in Sales Conversion
Sports Unlimited Digital Marketing Success
Sports Unlimited is a family-owned sports goods e-commerce store. The company encompasses both in-store and online sales. This company made its digital debut in 2016 with the Sports Unlimited website. However, it wasn’t until 2018, when the company enlisted the help of AnjasDev Digital Marketing Agency, that it noticed a significant improvement in its online presence.
Limited Online Visibility
Sports Unlimited struggled to achieve considerable attention in the competitive online market despite a strong local presence.
The company’s website, which was launched in 2016, was not search engine optimized, resulting in little organic traffic and limited online sales.
Social Media Growth
The brand’s social media presence was lacking. This made it difficult to interact with a larger audience and potential customers.
AnjasDev Strategic Approach
200% Increase in Organic Traffic
Sports Unlimited’s search engine rankings improved significantly as a result of the SEO overhaul, resulting in a 200% increase in organic traffic to their website.
4x Growth on Social Media
Strategic social media initiatives boosted the brand’s social presence, resulting in a fourfold increase in followers and engagement across several platforms.
20x Increase in Sales Conversion
Sports Unlimited had a spectacular 20x boost in sales conversion rates as a result of targeted CRO efforts and better website functionality, converting website views into successful transactions.
“Collaborating with AnjasDev Digital Marketing Agency was a game changer for our company.” Their knowledge of SEO, social media, and general digital marketing has not only enhanced our online visibility but has also had a substantial influence on our bottom line. We appreciate their hard work and the tangible outcomes they’ve produced.”
– Robert Williams, Sports Unlimited Marketing Executive
Sports Unlimited and AnjasDev Digital Marketing Agency’s work illustrates the transforming impact of a well-executed digital marketing strategy. The family-owned sporting goods store not only improved its online presence but also saw significant increases in organic traffic, social media engagement, and sales conversion by addressing major obstacles and applying targeted solutions. This case study demonstrates the value of effective digital marketing in transitioning conventional firms into the new era of e-commerce success.
AnjasDev – Where innovation meets results
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